Concept and script
Core idea, treatment and shooting script.
AI Production
With the brand's own AI solution we produce commercials, animation, key visuals, product imagery and digital characters. The process runs end to end from a single studio.
AI film production is not a shortcut that replaces traditional commercial production; it is the same creative discipline practised with new tools. The process still begins with a brief, a concept and a script. What changes is how approved scenes become images.
The same pipeline is not limited to film. Brand mascots and character animation, campaign key visuals, e-commerce product imagery and digital models with preserved continuity come out of the same studio in the same visual language. Where needed it is combined with live action; the viewer sees one whole.
What does this service cover?
Scene generation and hybrid compositing
Approved scenes produced with AI models and merged with live-action footage where needed.
Animation and character work
Character design, reference set, scenes and character movement.
Key visual and campaign imagery
The campaign's main image, its typography and colour system, and channel adaptations.
Product imagery and digital models
Catalogue and lifestyle imagery that preserves the product; digital models and characters with consistent continuity.
Edit, sound and channel deliveries
Edit, colour, sound design, music, voice-over; TV, digital and social formats.
Where is it used?
- Commercials, brand films and launch films
- Brand mascots and animation series
- Campaign key visuals and posters
- E-commerce and catalogue product imagery
- Brand-face and digital model campaigns
How we proceed
01
Brief and goal
The film's purpose, audience, duration and destination channels are defined.
02
Concept and script
Core idea, treatment and shooting script are prepared and approved.
03
Storyboard and test
The scene plan is drawn and test frames are produced for visual direction.
04
Production and delivery
Scenes are produced, edit-color-sound completed, channel formats delivered.
Frequently asked questions
How long does an AI commercial take to deliver?
Once concept and visual direction are approved, a standard commercial is usually completed within 2–4 weeks. Timing depends on length, scene count, visual detail and the scope of revisions.
Can we use real actors?
Yes. Actors can be shot on a real set and combined with AI-generated environments and backgrounds. Alternatively, brand-specific digital characters can be produced, keeping the character consistent across different films.
Will our product look exactly the same?
This is the most important rule of the process. Production starts from real reference photos and every output is checked against the product. Label, logo, material texture and color values are preserved. At approval, the image is presented side by side with the product.
Does AI make the design decisions?
No. Composition, typography, color and hierarchy decisions are made by the designer. AI is a tool used in applying those decisions and in visual exploration. The creative team always sets the direction.
Let's talk about a new project.
Share your brief, your deadline or just the first idea you have. We'll review the project and come back with a suitable production method and schedule.
info@hypnoscreative.comKirazlitepe Mah. Yahya Kemal Sok. No:2, Uskudar / Istanbul, Türkiye